Pro-celebrity padel series, the Pro Am Padel Tour, has announced what it described as ‘a significant partnership’ with the Lawn Tennis Association (LTA) to further increase the accessibility of padel and drive youth engagement in the sport.
This partnership marks a milestone for the Pro Am Padel Tour and the LTA in their shared goal to make padel a truly accessible and inclusive sport for all.
The LTA joins the tour as a strategic partner to organise and host whole-day community-led sessions as part of the new-look tour for 2025, which visits four major cities across the UK for four new two-day events.
This builds on the Pro Am Padel Tour’s commitment to drive youth participation, encourage diversity and provide equal access opportunities in the sport. In 2024, the tour worked with community organisations and schools, as well as the LTA and regional governing bodies such as Tennis Wales, to put on dedicated coaching and taster sessions for children, young people and underserved communities.
Oliver Morgan, Founder, Pro Am Padel Tour said “One of our major objectives is to make padel accessible to everyone. We want to break down barriers and ensure that anyone, regardless of their background or experience level, can enjoy the buzz of the game. We’re excited to partner with the LTA to get padel rackets in the hands of more people across Britain.”
Tom Murray, Head of Padel, LTA said “Both the tour and the LTA share the same vision of padel as a sport for everyone. We want to open it up to more communities and drive greater youth engagement and participation. One of our key goals for the sport in this country is for 400,000 annual padel players by the end of 2026.” 🎾